“Campfire Cologne is the Tried and True scent of your best summer ever. A nostalgic ode to cooking over the fire, secret swimming holes and the unending days of youth. Use it frequently, transport yourself, live the dream.”
This made me laugh, the back of pack copy is hilarious! Nice design to go with the clever words too, love the way they have photographed it in the picture at the top.
Born in 1979. Following his study at Department of Graphic Design at Toyo Institute of Art & Design, he worked in several creative design studios and planning offices in Japan. His major works includes designing websites for Nike and Louis Vuitton. Setting up his own office in 2010, he now bases in Tokyo designing websites and graphics. He also works on unassigned original artworks as an artist.
“PACT is an open space where partnerships between like-minded businesses are housed. The clients’ different backgrounds in hairstyling, food and fashion, challenged the agency to create distinction amidst homogenising the brand experience. We first went about designing a unifying element with the use of the ampersand (&) symbol, altering its structure to spell “PACT”. The ampersand celebrates partnerships and is positive about the likelihood of future collaborations. The design execution of marbling was chosen to depict three dissimilar businesses coming together to form a single-minded entity. The swirls and mix of marbling underlines the brand’s reflexive yet determined vision of celebrating partnerships.”
We are an art collective of idea crafters. A creative agency that provides innovative solutions for business problems. We believe that untapped potential and limitless possibilities lie within the seed of every good idea. So whether it’s crafting a brand identity from a client’s napkin sketch or implementing advertising solutions based on strategic research, there’s nothing we won’t attempt doing.